Content Marketing Strategy
We have been talking a lot about content lately from what the strategy should be on your site and it's place in learning article marketing. The fact of the matter is that if you want to make money online you need to have a lot of quality content. I like to think of this as a marathon and not a sprint. It's going to take time to build up your article count and to generate backlinks to your site, but if you keep building it pretty soon you are going to have a viable online business that will keep generating cash for you in the long run.
How Much Can You Produce
The first question to ask yourself is how much content per week can you produce. If you have a full-time job and are using your nights and weekends to build up your site, then five posts per week might be all you can handle. If that is the case you want to make sure three of those articles get posted to your site or blog and the other two you syndicate to the article directories.
If you are working on your site full-time then you can probably crank out more content. Writing a new post once per day on your site will help you quickly build up your site. Doing a few re-writes of the articles that you submit to the directories will keep those sites happy and help you get a little more link juice out of the content.
The more sites that you build relationships with that are authoritative, the more content you are going to produce outside of your site. So if you have time to write more than 10 articles per week it might be a good idea to use that time to comment on other blogs, answer questions in the forums, and get your name out there so you can actually land some guest posting spots.
Consistency
For your site you want to post consistently. If people think you are writing about something new each and every day but then you take a one week break, they might be lost forever. If it's understand that you post every Friday then they know what to expect.
With the article directories posting at least once per week will help you to start getting your name out there. This will help you build your incoming link profile consistently through time. I don't like doing batches. A real site owner might look through only the last few days of recent articles when they are looking for something to post on their site and if you do a heavy batch and disappear for awhile you might miss out on being able to build a relationship with quality site owners.