Archive for the 'Business Strategy' Category

Creating an Offer

It is important to realize that when you are selling a product, you are including other components as well.  So when you are creating your offer, remember that your product is the core, but there are plenty of things that you can wrap around it to make it more appealing to potential customers.  Let’s take [...]

Differentiating Your Product

If you want to run a successful business, then you can’t compete solely on price.  Offering the lowest price and hoping to make it up in volume is the easy way out, the lazy person’s guide to increasing sales and it doesn’t necessarily mean that you are going to turn more of profit.  If you [...]

Getting People to Pay More for Your Product

Everybody who sells a product or service knows that if they can keep their costs the same, and they can get just as many people to buy their product or service, then by increasing price you will increase profits. The trouble is that in every simple economics class you learn about the supply and [...]

Why Content is King

Finally it seems that even the big boys are starting to understand that when it comes to making money on the the Internet, content is king.  Just a few days ago I wrote an article about why people go online and it came as no surprise to me that “to learn” was the number one [...]

Tips for Working From Home

If you work in internet marketing or run any kind of ecommerce site than you are probably working from home so you already know about the benefits and problems that can arise from the situation.  My biggest problem is that working from home seems like a license for some people to bother me at any [...]

Top Entrepreneurs of the Last 100 Years

Focus recently put together a list of the top entrepreneurs of the last 100 years with some interesting figures.  It starts out with Andrew Carnegie, who built his Steel empire into US Steel and then turned his attention to philanthropy.  Carnegie gave away a ton of money to libraries, schools and universities and is the [...]

Cheap Webhosting

If you plan to make money blogging then it’s important that you use a quality webhost for your site, but if you are just starting out then you might not have a lot of money to spend on a solution.  However, you don’t have to worry because I’ve found some of the best sites for [...]

How to Find a Successful Niche

The key to making money online these days is to find a successful niche to market to.  You aren’t going to be the giants out there like Wal-Mart and Best Buy so why are you trying?
The first thing for you to figure out is what exactly a niche market is.  Let’s use the example of [...]