Website Content Ideas
One of the old adages for Internet marketing is "Content is King." I wrote about how SEO authority uses the number of pages your site has as one aspect of measuring the importance of your site. Plus, the more pages that you have the more page rank that you have to work with for your on-site SEO efforts. The key to all of this though is to make sure that you have quality content that is good for your visitors and good enough that other site owners will want to link to it.
Where do you find ideas for this kind of content? It's not rocket science and it isn't going to be a whole lot of work for you to start cranking it out. Here are some of the resources that I use when I run out of ideas.
Yahoo Answers
Do searchers have a specific question in your niche that they are looking for an answer to? Write a post giving them what they want! Not only is this highly relevant, but you have done a service to your visitor which builds trust.
Forums
Do a search in google for "(your keywords) forum" and see what kind of posts are being created. What's even better about forums is that you can post a short answer on their site and link back to a detailed explanation on yours. This not only gets you visitors and site content, but also a link back to your site.
Blogs
Do a blogsearch on Google using your keywords. Take a look at other top blogs, what blogs they link to in their blogrolls and start seeing what others in your niche are covering. Maybe you have a different take on the subject or maybe you have something more to add. Either way, put these blogs into an RSS Reader so you can keep tabs on your competition and what they are up to.
Article Directories
There are a lot, but the top ones to look at are Ezine Articles, Go Articles, Hub Pages, and Squidoo. Same kind of deal as with other blogs where you want to make sure you are adding to the conversation and not just regurgitating what's already been said.
News
Post current events relating to your topics. This makes a lot more sense for certain types of sites over others, but is a fast and easy way to generate a lot of pages quickly.
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Google Analytics Training
In my previous post I talked about why you should use analytics on your site and why I think Google is the best solution out there. Now that you know Google is the cream of the crop, how are you going to go about learning all of the cool features Google has for you to take advantage of? My recommendation is to go through their Google Analytics training classes.
The first things that you will learn are:
- Introduction: What Google Analytics can do for your business, how it works, how often the data is updated, and how to set your data sharing preferences.
- Interface Navigation: How to set your date ranges, how to graph by time units, how to compare multiple metrics, how to export, how to email others your reports, how to navigate, how to use report views, how to segment and sort data
- Installing the Code: Where to place the tracking code and how to verify installation.
After getting these basics down then you will learn how to interpret reports and analyze data, how pageviews and visitors are calculated, how Google tracks the time users spend on your site, the different kinds of traffic sources and how to identify which ones are the highest quality, how to interpret top content and landing pages, navigation summary, and entrance/exit paths.
After going through those tutorials (about 40 minutes worth of material) you can study the fundamentals (about 90 minutes) and then go into in-depth analysis (34 minutes). All-in-all you should be ready to be an expert in Google Analytics after watching around 2 hours and 45 minutes of video. Google even has a test that you can take to make sure that you absorbed the knowledge. If you missed anything then it will tell you what areas you may need to go back and refresh your memory on.
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Why Use Google Analytics
If you are a site owner then you should have some form of analytics installed on your site. This will allow you to track your user's data and make informed decisions about how to operate your site. Let's take a look at a few reasons that I use analytics with my Internet business:
Spotting Problems - Setting up analytics will allow you to easily spot bugs, mistakes, and oversights. The sooner you spot them, the quicker they are fixed and you are back on track.
Managing Campaigns - If you are using any sort of pay-per-click (PPC) then analytics is an absolute must, but beyond PPC you also need to monitor organic search for the results you are getting from certain keywords, or any other kind advertising that you are doing.
Spotting Opportunities - If you see trends in your analytics, like an increase in the number of people finding your site by a certain keyword, then you can start to ramp up your link building efforts for that specific anchor text.
Improving Conversions & Testing - What pages are most of your visitors finding first? What are they doing after they land on your site? Is there anything that you can do to drive them to your money pages or get them to sign up for your newsletter? How are you going to know the answers to any of these questions if you aren't tracking visitors?
Hopefully by now you understand just how important it is to have some sort of analytics program on your site, but which one to choose. There are several good providers out there, but Google Analytics is my preferred solution. Here is why:
- Easy integration with Adsense and Adwords: This allows me to track my earnings from Adsense, and also allows me to search which keywords are profitable in my PPC campaigns.
- E-Commerce Integration: I can track my sales back to specific pages, keywords, etc...
- User-Defined Goals: What pages do I want my users to end up at? Easily customizable.
- Reports: Dashboard is configurable and gives me a quick overview of the information I want to see, plus I can export the data in a variety of different methods.
- Users: I can assign different people on my team access to different site profiles.
- Up-Time: Google is tough to overload, so you know there is going to be near 100% uptime.
- Custom Reports: Secondary segmentation and drill-down of the data.
- Mobile Analytics: Tracking the phones and operating systems used.
- Site Search: So I can see just what my users are looking for.
- Event Tracking: Allows me to track clicks on outbound links.
The only real down side to Google Analytics is that the data is not in real-time. It's delayed by a few hours, but I look mostly at long-term reports so this isn't that big of a deal to me. It is easy to install, so I recommend getting signed up today and start using this great service so you can track your visitors and use the data to improve your site performance.
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Rob Benwell’s Auto Blog System X
Auto Blog System X is the underground $100 million loop hole that made the creator, Rob Benwell, $221,555 last month on auto pilot! He just sat back and watched the money roll in.
The best part is that you can start from scratch, no website needed, no list, no product, NOTHING!
Who is Rob Benwell? He is an expert Internet marketer from the UK who has made millions of dollars online. He is the founder of Blogging to the Bank, which is a site that teaches people how to blog and how to make money off of those blogs. He has seen 70,000 customers sign up for the Blogging to the Bank program since it's release in 2006.
Now he wants to tackle automated blogging. Earlier this year he found out about a loophole that is generating $100 million per year for those lucky enough to know about it. You can start today and make serious money in a week.
How confident is Rob? The guarantee is that if you don't make $1,000 in your first week then he will pay you $100 out of his own pocket, plus give you a FULL REFUND for your purchase.
Of course there is some bad news. The product only costs $37 and over 120,000 people are being invited to sign up. However, Rob doesn't want a lot of competition for his customers so he's going to limit the number of copies that he sells to 250. That means it's likely to sell out, and sell out quickly. Don't miss out on this easy money making system.
All you have to do to sign up is click here to go to the Auto Blog System X site: click the add-to-cart button to download the system and start putting it to use today and you will have an extra $1,000 in your pocket by this time next week, GUARANTEE!
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Auto Blog System X Review
What is Auto Blog System X? It's a way to make money online passively from home with the use of automated blogs. The person who created this system has been making over $100,000 per year! Now Rob Benwell has helped this client of his turn his system into a full course for everyone to take advantage of. If you want the chance to make $3,500 per week on autopilot then take a look at our Auto Blog System X review to find out what to expect from this course.
With the Auto Blog System X you will get the opportunity to purchase the 60-page ebook for $37. If you want to go beyond the basic text and ensure that you have the steps of the system down pat, then sign up for the $295 coaching program. You will receive live one-on-one coaching with a member of Rob's staff and gain access to the private coaching videos that actually show you how to get your automated blog started, all for only $295! If you don't want to do the one-on-one coaching, but still want the videos they will be available for $77.
Also available is the Auto Blog System X's free traffic training program. For $97 this program will show you how you can use free traffic sources to get visitors to your automated blog and start making your own passive income.
The launch in August 9th, 2010, but the program will not be available for long. Act fast or else miss your chance to set up recurring income from a blog that takes no effort on your part after the initial setup.
Is Auto Blog System X a scam? No. Some people do not like taking content automatically from RSS feeds for use on their site, but with enough content and enough PageRank, these sites can be very popular and make the owner quite a bit of money. For the low cost of this program it's definitely something worth checking out.
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Exit Pop Up Code
Did you know that 98% of people visit a website and then leave without taking any action at all? They don't place an order, they don't sign up for your RSS feed, nor do they sign up for your newsletter.
I know there isn't a lot of love for pop ups anymore, but you have probably lost these visitors anyway so why not take a chance to give them another opportunity to take action. Most have already decided to leave your site anyway! You can use the exit pop up code to do any of the following:
- Give the visitor a special offer (a discount to the product or a free trial)
- Remind them of the free giveaway you are offering to all subscribers to your list (you are building your list with incentives right?!)
- Show them related products
- And much more!
With the Exit Catcher Pro an unblockable exit pop up is triggered when your visitors click on the back button or when they try to close their browser. This gives the user a second chance to see your offer that is right in front of their eyes. Turn lost visitors into paying customers or subscribers the easy way!
Exit Catcher Pro is very easy to use and customize. You just enter the message you want the visitor to see, what target page you want them sent to, and what piece of audio you want to play. There are 10 audio files already loaded into the software for you to choose from.
I will be using this unblockable exit pop code to give my visitors discounts, downsell products, offer incentives for joining my list, showing related affiliate offers, and more.
This script can recapture 20% or more of your exiting traffic, so think about how much more money your site can make by using this exit pop up code!
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Keyword Research 101
If you are going to employ any kind of search engine optimization (SEO) into your marketing efforts then it is important to know what keywords your market is searching for. Keywords are nothing more than the terms that a user puts into the search engine to find what they are looking for. Don't know the best way to do keyword research? Don't worry as our Keyword Research 101 will bring you up to speed.
The search engine results pages (SERPs) are simply the best ways to get long-term targeted traffic to the landing pages you use to promote your affiliate products. These users are very targeted, they are looking for exactly what you are trying to offer them!
What are the keywords that you should be targeting? Well here are the three things that I look for in a good keyword that I'll detail out in a little Keyword Research 101:
Volume
This is obviously the most important. If you are sitting on the first page for a keyword that nobody is using then you won't get any traffic and thus, no sales. The more people that are searching for a keyword, the more traffic you will get to your site if you are high up in the results.
Specific and Targeted
If you are promoting an ebook that gets rid of acne then ranking for "how to get rid of acne" is a lot better than just "acne." If someone is looking to get rid of acne, then most likely they have a problem and they want to "get rid of it." They are ready to act, which means buy from you. When choosing a keyword think about the attitude of the searcher. Are they going to be in a buying state of mind?
Competition
It would be great to rank no. 1 for "auto insurance" but if you take a look results there are 21,500,000 competiting pages. With 13,600,000 searches each month for that term alone, it's no wonder there are so many people trying to get a piece of the pie. If you want to get to the top of these results then you are going to be in for one heck of a fight. Instead, I would focus on a less competitive term.
How to Find Keywords
The first step to finding keywords is to come up with a few terms on your own. Let's start with three in the online dating world. Off the top of my head I would go with "attract women", "approach women, and "meet women". Think broad right away. You won't be trying to take over these keywords right away, but will use them to build a more complete list.
Next go to Google's Keyword Tool and type in the phrases that you came up with. Google will give you more keyword ideas. Things like "how to get a girlfriend" and "how to approach women in a bar". More specific and more targeted. That is what we are going after here. Put all of this information in an excel spreadsheet that lists the term, search count, and competing pages. You want to compete with as few as pages as possible, so try to find less than 30,000 competing pages at first. The search count should be over 100 so you aren't wasting your time building pages based off of terms people aren't really searching for.
After going through this process you should have a pretty good keyword list built up.