If you want to run a successful business, then you can’t compete solely on price.  Offering the lowest price and hoping to make it up in volume is the easy way out, the lazy person’s guide to increasing sales and it doesn’t necessarily mean that you are going to turn more of profit.  If you [...]

Everybody who sells a product or service knows that if they can keep their costs the same, and they can get just as many people to buy their product or service, then by increasing price you will increase profits. The trouble is that in every simple economics class you learn about the supply and [...]

I know that a lot of you don’t want to put a lot of time into marketing or SEO, but instead want to focus on running your online business.  Hiring someone to come on board isn’t for everyone, especially if you are just getting started and don’t have a lot of cash to throw around.  [...]

Last year Twitter was supposed to be the next big thing in internet marketing, and in social media, but things are starting to look at little bleak for the platform.  There are some interesting studies being posted that say that only 17% of twitter users are active, and new user signups are decreasing.  Marketing Pilgrim [...]

The Oatmeal had a funny little list of the different kinds of people that annoy the hell out of everyone else on Facebook, so I thought it would be a good list to point out.  If you are into Internet Marketing then you need to pay special attention to “The Desperate Marketer” who spams the [...]